The aim of LOVEFiLM, when it was first established, was to provide film lovers with an entirely new way of renting the movies that they loved. Since then, LOVEFiLM has expanded way beyond those original borders, offering its members access to over 70,000 different titles across a wide range of different formats, from DVD to Blu-ray, Playstation 3 games to TV boxsets, delivered directly to your door or streamed straight to your computer. As a members-only service, LOVEFiLM charges a monthly fee – however, in order to cater to the wide range of different customers attracted to its wide range of services, LOVEFiLM offer a variety of different payment packages to suit individual lifestyles.
The basic LOVEFiLM package starts at just £5.99 per month. This is the “Light Use” package, and allows you to rent 3 discs a month, one at a time. You also get 2 hours of online streaming with the LOVEFiLM player which offers free movies online without downloading, allowing you to watch a film on your computer, internet TV, or via a Playstation 3. The next stage is the “Occasional Treat” package, which ups the ante to 4 discs a month, 2 at a time, and 4 hours of streaming for £8.16 monthly. You can add game rental to this package for an extra couple of quid, at £10.20.
The next few packages are designed for more intense film and game fans. The “Film Lovers” package is not available with games – it is designed particularly for those who love movies. You get unlimited streaming and unlimited rentals – £9.99 for 2 discs at a time, £13.27 for 3. The “Film & Games” package gives you unlimited streaming, films, and games for £11.22, with 2 discs at a time. Finally, the “Ultimate” package gives you unlimited everything, with 3 discs at a time for just £14.99.